Communications

We are dedicated to promoting the Office of Research units and multidisciplinary research centers and institutes. We use established principles which follow university established guidelines, fresh approaches, and best practices to create professional, high-quality tools and materials to advance strategic goals and reach key audiences.

E-Communications

Email communications are becoming increasingly popular, but there’s a lot to think about before the communication is sent from your audience type, mailing lists, open rates, and adapting your writing style from print to web/html styles.  We can help you with that. We also set up communication pieces using Ohio State and Office of Research approved design templates and can provide feedback after the communication is sent.

Requirements

• Email distribution lists will need to be gathered by the requesting unit or center.
• Final, edited copy will be provided by the requesting unit or center.
• Communications will provide templates, feedback on approaches, and minor editing services.

Estimated Timelines

• e-invitations/announcements: 2 weeks, from assigned start date through delivery.
• e-newsletters: 6 weeks, from assigned start date through delivery (includes editing)
• Using existing Office of Research templates may expedite timeline.

Types of E-Communications

• E-newsletters; Invitations

Print Materials

Collateral Materials

We can help you create collateral materials to showcase the strength of your unit or center/institute — informational flyers, invitations, posters, banners, folders, PowerPoint templates, and more.

Requirements

• Final, edited copy will be provided by the requesting unit or center/institute.
• Communications will provide templates, feedback on approaches, and minor editing services.

Estimated Timelines

• Depending on the size of the pieces: 6 – 12 week, from assigned start date through printing (i.e. brochures, postcards, etc.) The typical two-week printing process is included in the timeline.

Event Promotion and Media Relations

Want to promote an event or upcoming training? Need to develop wayfinding signage? We’re here to help. We can work with you to identify the best vehicles to get your message out — on campus, in Columbus and beyond.

Requirements

• Final, edited copy will be provided by the requesting unit or center/institute.
• Communications will provide templates and minor editing services.

Estimated Timelines

• We will be happy to meet with you to better determine your needs and develop a timeline.

Promotional Items & Advertising

On a limited basis and within your unit’s budget, we can help you develop the artwork needed for items to meet both university brand standards and product specifications. If you need to identify advertising or create artwork for an advertisement, we can also provide design support.

Requirements

• Requester is to contact vendor and determine item size and/or Artwork specifications.
• Provide Office of Research Communications with copy and images for advertising.
• Requester will submit a pdf of final artwork for Trademark and Licensing (T&L) approval (form will be provided) with a carbon copy to Office of Research Communication staff. Be aware approvals or required revisions from T&L can take 2 weeks.
• Final artwork for promotional items and apparel must be approved by University Marketing (identity.osu.edu) and Trademark and Licensing (T&L). If the artwork is not approved, we will work to adjust designs.
• Once final artwork has email approvals from University Marketing and T&L, Communications will release vector files to the vendor.

Estimated Timelines

• Two weeks, from assigned start date through artwork delivery.